Harley Davidson

Iconic American cruiser

Harley-Davidson is an American motorcycle manufacturer, founded in 1903, known for heavyweight cruiser-style bikes with distinctive V-twin engines.

The brand is associated with a particular culture—leather jackets, loud pipes, long-distance riding, and a rebellious spirit: He finally bought the Harley he'd dreamed about since college.

Often shortened to Harley: a row of Harleys outside the bar.

riding

cruiser

Vehicle for extended patrol

handlebars · saddlebags · windshield · ape hangers · sissy bar · passenger · formation · twisties · kickstand · lean

americana

Milwaukee

Wisconsin's biggest metropolis

Sturgis · Easy Rider · patriotism · biker culture · motorcycle club · customization · leather jackets · USA · bandana · chrome

rebel

outlaw

Fugitive from justice

one-percenter · counterculture · freedom · defiant · leather · tattoo · independent · antiestablishment · renegade · wild

engine

V-twin

Engine with angled cylinders

rumble · Evolution · air-cooled · idle · displacement · crankshaft · pushrod · carburetor · belt-drive · thundering

classic

vintage

Quality from past eras

nostalgia · antique · patina · barn find · matching numbers · survivor · museum · auction · concours · unrestored

Categories
Opposites
motorcycle origin/nationality

Harley DavidsonHonda

Japanese vehicle manufacturer

Yamaha · Kawasaki · Suzuki · Ducati · KTM

motorcycle design philosophy

Harley Davidsonsport bike

High-speed performance motorcycle

crotch rocket · Ninja · Ducati · supersport · superbike

brand image/cultural identity

Harley DavidsonVespa

Italian motor scooter brand

Honda Civic · moped · scooter · commuter bike · minivan

Family

Harley, Davidson, David

Familiarity
Top 500,000
Profile
Known to kids · Mostly American · Timeless · Concrete · Positive · Everyday, not technical · Rated G