sign-up bonus

New member perk

A sign-up bonus is a financial incentive offered to attract new customers, employees, or members.

Banks offer sign-up bonuses for opening accounts, credit cards reward new cardholders with cash or points, and employers use signing bonuses to recruit talent: The job came with a $10,000 sign-up bonus.

The bonus typically requires meeting certain conditions—minimum spending, deposit thresholds, or staying employed for a set period.

Opposites
customer lifecycle stage

sign-up bonusretention bonus

Payment to keep employees

loyalty bonus · exit fee · early termination fee · loyalty reward · loyalty rewards

incentive direction

sign-up bonuscancellation fee

Charge for voiding reservations

early termination fee · enrollment fee · joining fee · initiation fee · activation fee

promotional action

sign-up bonuspenalty charge

Fee for rule violation

service charge · hidden fee · clawback

Family

sign, signup, signs, signed, signing, signer, signal, signage, signature

Familiarity
Top 200,000
Profile
Used worldwide · Timeless · Concrete · Positive · Everyday, not technical · Rated G