welcome offer

New customer deal

A welcome offer is a promotional incentive given to new customers when they first sign up or make an initial purchase.

Banks offer welcome bonuses for opening accounts, credit cards promise reward points, and online services provide free trials or discounts: The welcome offer included 50,000 miles after spending $3,000 in the first three months.

The term is especially common in gambling, where casinos and betting sites use welcome offers to attract new players.

Opposites
customer status targeting

welcome offerloyalty reward

Incentive for continued patronage

loyalty bonus

promotional timing

welcome offerparting gift

Present given at departure

reception/attitude

welcome offerdenial

Refusal to accept reality

refusal · exclusion · dismissal

Family

welcome, offer, welcomed, welcomes, welcoming, unwelcome, welcomer, offers, offered

Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Timeless · Positive · Everyday, not technical · Rated G