macroenvironments

Large-scale external conditions

Macroenvironments are the broad external conditions that affect an organization, industry, or society—factors largely beyond any single entity's control.

In business analysis, the macroenvironment includes political, economic, social, technological, legal, and environmental forces: The company's strategic plan must account for shifts in the macroenvironment.

Contrast with microenvironment, which covers immediate factors like customers and suppliers.

sociocultural

demographics

Statistical population characteristics

  • cultureCollective social practices
  • valuesPrinciples held worthwhile
  • normsExpected behavioral standards

socialization · ethnicity · religion · education · language · family · social classes · mobility · lifestyle · attitudes

economic

inflation

Sustained price level increase

deficit · surplus · commodities · investment · capitalism · taxation · tariffs · exchange rates · labor markets · economic indicators

political

governance

How authority is exercised

autocracy · geopolitics · diplomacy · sovereignty · sanctions · regime · elections · bureaucracy · lobbying · partisanship

ecological

biomes

Major ecological community types

climate · atmosphere · hydrosphere · biosphere · flora · fauna · foodweb · trophic · abiotic · biotic

technological

innovation

Creating something original

robotics · biotechnology · nanotechnology · blockchain · cloud computing · big data · machine learning · cybersecurity · quantum computing · 3D printing

Opposites
scale/scope

macroenvironmentsmicrohabitats

Small distinct ecological zones

microclimates · immediate surroundings · microecosystems

Family

environment, megaphone, macrocosm, macroeconomics, macronutrients, macronutrient, macroscale, macrostructure

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