downline
Your network's descendants
Downline refers to the network of recruits positioned below someone in a multi-level marketing structure.
When you join an MLM company and recruit others, those people become your downline—their sales generate commissions for you.
She built a downline of thirty distributors in six months.
The term carries skeptical connotations given MLM's association with pyramid schemes.
The opposite is upline.
Calculated strategy, often secretive
- scamDishonest money-making scheme
- fraudIntentional criminal trickery
- PonziSwindler's surname, now generic
- multilevelHaving several strata
exploitation · victims · recruitment · collapse · unsustainable · predatory · saturation · losses
Newly joined members
- distributorsEntities that supply retailers
- networkInterconnected system
- organizationStructured group with purpose
- teamOrganized cooperative unit
members · hierarchy · structure · tiers · levels · commissions · residuals · referrals
Those ranked below
- chainLinked segments forming length
- structureArrangement of interconnected parts
- ranksPositions in hierarchy
- tiersHorizontal arranged levels
levels · organization · reporting · genealogy · tree · branches · depth · width
Relationships between things
- infrastructureBasic physical systems
- telecommunicationsRemote signal transmission technology
- cableHeavy-duty woven line
- fiberPlant-based digestive aid
transmission · downstream · signal · data · routing · endpoints · nodes · topology
scheme
Calculated strategy, often secretive
- scamDishonest money-making scheme
- fraudIntentional criminal trickery
- PonziSwindler's surname, now generic
multilevel · exploitation · victims · recruitment · collapse · unsustainable · predatory · saturation · losses · deception
recruits
Newly joined members
- distributorsEntities that supply retailers
- networkInterconnected system
- organizationStructured group with purpose
team · members · hierarchy · structure · tiers · levels · commissions · residuals · referrals · sponsors
subordinates
Those ranked below
- chainLinked segments forming length
- structureArrangement of interconnected parts
- ranksPositions in hierarchy
tiers · levels · organization · reporting · genealogy · tree · branches · depth · width · placement
connections
Relationships between things
- infrastructureBasic physical systems
- telecommunicationsRemote signal transmission technology
- cableHeavy-duty woven line
fiber · transmission · downstream · signal · data · routing · endpoints · nodes · topology · distribution