desktop publisher
Digital page designer
A desktop publisher is a person who uses computer software to create print-ready documents—books, magazines, brochures, newsletters.
The term emerged in the 1980s when personal computers first made professional-quality page layout accessible outside traditional print shops.
Desktop publisher also refers to the software itself: She learned to use a desktop publisher in college.
Page layout application
Arranging letters for display
- layoutSpatial arrangement of elements
- compositionArranged elements forming whole
- templatePreset pattern for reproduction
- brandingCreating distinctive identity
aesthetics · graphic design · color theory · visual hierarchy · white space · contrast · alignment · grid
Print preparation stage
- proofDemonstration of truth
- bleedLose vital fluid
- trimRemove unwanted edges
- CMYKSubtractive color model
offset · lithography · binding · paper stock · resolution · DPI · PDF · crop marks
Self-employed service provider
- graphic designerCreates visual communications
- typesetterArranges text for printing
- layout artistArranges visual elements spatially
- art directorVisual design supervisor
self-employed · proofreader · client · deadline · portfolio · commission
Edge of a page
- gutterEdge channel for runoff
- headerTop line of document
- footerBottom-of-page information
- paginationSequential numbering of sheets
column · spread · guides · orphans · widows · recto · verso · justification
Printed promotional material
- flyerPrinted advertisement sheet
- newsletterPeriodic organizational publication
- bookletBrief printed publication
- posterDisplayed printed notice
catalog · magazine · annual report · business card · letterhead · pamphlet · zine · menu
InDesign
Page layout application
typography
Arranging letters for display
- layoutSpatial arrangement of elements
- compositionArranged elements forming whole
- templatePreset pattern for reproduction
branding · aesthetics · graphic design · color theory · visual hierarchy · white space · contrast · alignment · grid · proportion
prepress
Print preparation stage
CMYK · offset · lithography · binding · paper stock · resolution · DPI · PDF · crop marks · registration
freelancer
Self-employed service provider
- graphic designerCreates visual communications
- typesetterArranges text for printing
- layout artistArranges visual elements spatially
art director · self-employed · proofreader · client · deadline · portfolio · commission
margin
Edge of a page
pagination · column · spread · guides · orphans · widows · recto · verso · justification · indentation
brochure
Printed promotional material
- flyerPrinted advertisement sheet
- newsletterPeriodic organizational publication
- bookletBrief printed publication
poster · catalog · magazine · annual report · business card · letterhead · pamphlet · zine · menu · invitation
desktop publisherletterpress
Printing from raised surfaces
movable type · offset printing · analog · pen and paper · calligrapher
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