beachhead
Secured coastal position
A beachhead is a fortified position established by invading forces on a hostile shore—the initial foothold from which to advance inland.
The term extends to any secure starting position in unfamiliar or contested territory: The company established a beachhead in the Asian market.
A beachhead is precarious by nature, meant to be expanded.
Operating on land and water
- assaultViolent offensive act
- D-Day1944 Normandy invasion
- NormandyNorthern French coastal region
- landingDescent's final moment
operation · troops · offensive · campaign · battalion · infantry · marines · artillery
Founded organization or venue
- secureProtected from harm
- positionLocation or stance
- gripSecure manual hold
- toeholdSlight initial advantage
anchor · base · foundation · stronghold · lodgment · anchorage · purchase · platform
Combat's forward position
- flankSide of body
- encampmentTemporary military or refugee settlement
- platoonSmall infantry formation
- reconnaissanceInformation-gathering before action
redoubt · patrol · logistics · command · deployment · strategy · headquarters · coordination
Land-water boundary
tide · cliffs · cove · shallows · landing zone · terrain · obstacles · seawall
Beginning commercial presence
- startupNew business enterprise
- expansionIncrease in scope
- penetrationEntry into something
- launchSet into motion
competitive advantage · first mover · establish · gain traction · territory · disruption · venture · breakthrough
amphibious
Operating on land and water
landing · operation · troops · offensive · campaign · battalion · infantry · marines · artillery · tanks
establishment
Founded organization or venue
toehold · anchor · base · foundation · stronghold · lodgment · anchorage · purchase · platform · stability
frontline
Combat's forward position
- flankSide of body
- encampmentTemporary military or refugee settlement
- platoonSmall infantry formation
reconnaissance · redoubt · patrol · logistics · command · deployment · strategy · headquarters · coordination · intelligence
shoreline
Land-water boundary
surf · tide · cliffs · cove · shallows · landing zone · terrain · obstacles · seawall · bunker
market entry
Beginning commercial presence
- startupNew business enterprise
- expansionIncrease in scope
- penetrationEntry into something
launch · competitive advantage · first mover · establish · gain traction · territory · disruption · venture · breakthrough · positioning
- advantagesedge, leverage, upper hand, leg up, dominance
- D-DayD-Day, Normandy, Operation Overlord, paratroopers, landing craft
- amphibious warfareamphibious assault, amphibious warfare, landing craft, amphibious vehicle, landing force
- battle terrainhigh ground, choke point, chokepoint, ridge, hill
- Battlefrontsfront line, front lines, frontline, Eastern Front, Western Front
- DunkirkDunkirk spirit, evacuation routes, rescue boats, Dunkerque, channel crossing
beachheadstronghold
Fortified place of defense
fortress · rear echelon · home base · headquarters · defensive position
beachheadrear echelon
Non-combat support zone
heartland · hinterland · stronghold · fortress · home base
beachheadretreat
Sanctuary or withdrawal
withdrawal · evacuation · repulsion · defeat · rout