subtweeting

Passive-aggressive posting online

Subtweeting is posting about someone on social media—originally Twitter—without naming them directly.

The target may recognize themselves, or mutual followers may figure it out from context, but the subtweet maintains plausible deniability: She's definitely subtweeting her ex.

The practice ranges from venting frustration to passive-aggressive sniping.

The verb is subtweet.

covert

indirect

Not straight or immediate

coded · passive-aggressive · ambiguous · oblique · sly · insinuation · innuendo · allusive · implied · understated

criticism

shade

Darkness from blocked light

  • calloutPublic accusation or summons
  • snarkCutting, mocking commentary
  • mockeryScornful ridicule or travesty

diss · clap back · dragging · roast · sarcasm · ridicule · derision · scorn · rebuke · slight

drama

beef

Bovine meat for eating

  • feudBitter ongoing rivalry
  • gossipInformal talk spreading rumors
  • teaSteeped leaf beverage

spill · messy · toxic · clout · cancel · exposed · screenshots · main character · discourse · sides

platform

timeline

Ordered display of events

mute · trending · viral · screenshot · post · microblog · feed · notification

Categories
Opposites
directness of address

subtweetingtagging

Attaching identifying markers

calling out · quote tweeting · direct message · open letter

confrontation style

subtweetingcalling out

Publicly confronting behavior

direct attack · fronting

Family

tweet, twitter, tweets, tweeting, tweeted, tweeter, retweet, subtweet, retweets

Familiarity
Top 1,000,000
Profile
Used worldwide · Negative · Everyday, not technical · Rated PG