flame bait

Deliberate online provocation

Flame bait is content posted online specifically to provoke angry responses or start arguments.

The term comes from fishing—you're baiting a hook to catch flames (hostile replies).

Someone might post a deliberately controversial opinion as flame bait: That comment about the Star Wars prequels was obvious flame bait.

Also written as one word: flamebait.

trolling

troll

Deliberate online antagonist

heckler · antagonist · instigator · agitator · cyberbully · harasser · troublemaker · incendiary · snarky · mocking

provocation

incendiary

Causing or designed for burning

taunting · inciting · triggering · needling · contentious · divisive · offensive · outrageous · controversial · loaded

online

clickbait

Sensationalized content for traffic

  • threadFiber for stitching
  • forumGathering place for discourse
  • postVertical structural beam

viral · engagement · reaction · reply · pile-on · dogpile · dunking · ratio · brigading · shitstorm

reaction

anger

Intense hostile emotion

  • outrageFierce moral indignation
  • furyIntense violent anger
  • rageIntense, violent anger

indignation · resentment · hostility · offense · umbrage · triggered · incensed · riled · provoked · aggravated

controversy

dispute

Verbal clash over differences

contention · discord · disagreement · polarization · divisiveness · hot-button · outrage · backlash · firestorm · blowback

Categories
Opposites
discussion quality

flame baitmeasured response

Controlled, proportional reply

educational content · signal

Family

flame, bait, flames, flamed, flaming, flamer, flamers, baits, baited

Familiarity
Top 500,000
Profile
Used worldwide · Abstract · Negative · Rated PG