sonic logo
Sound trademark jingle
A sonic logo is a brief, distinctive sound or musical phrase that identifies a brand, functioning as an audio equivalent to a visual logo.
Intel's four-note chime and Netflix's "ta-dum" are familiar examples.
Also called an audio logo or sound logo.
The sonic logo plays at the end of every commercial.
Melodic bell sound
- stingerVenom-injecting body part
- fanfareCeremonial brass announcement
- hookCurved catching device
- riffRepeated musical phrase
motif · melody · tune · note · signature tune · theme tune · leitmotif · anthem
Easy to remember
- earwormInescapable catchy melody
- mnemonicTechnique for retention
- distinctiveReadily identifiable, set apart
- recognizableAble to be identified
iconic · unforgettable · timeless · nostalgic · lingering · resonant · signature · classic
Perceiving something as known
- awarenessState of perceiving reality
- advertisingPaid promotional communication
- campaignOrganized effort toward goal
- impressionEffect on the mind
recall · engagement · positioning · differentiation · consistency · touchpoint · exposure · reinforcement
Company's consistent verbal identity
- voiceoverOff-screen recorded speech
- IntelSemiconductor corporation from California
- NetflixSubscription streaming service
- McDonald'sGlobal fast food chain
chime
Melodic bell sound
riff · motif · melody · tune · note · signature tune · theme tune · leitmotif · anthem · cadence
catchy
Easy to remember
- earwormInescapable catchy melody
- mnemonicTechnique for retention
- distinctiveReadily identifiable, set apart
recognizable · iconic · unforgettable · timeless · nostalgic · lingering · resonant · signature · classic · repetition
recognition
Perceiving something as known
- awarenessState of perceiving reality
- advertisingPaid promotional communication
- campaignOrganized effort toward goal
impression · recall · engagement · positioning · differentiation · consistency · touchpoint · exposure · reinforcement · association
brand voice
Company's consistent verbal identity
- voiceoverOff-screen recorded speech
- IntelSemiconductor corporation from California
- NetflixSubscription streaming service
McDonald's · T-Mobile · NBC
sonic logowordmark
Text-based brand identity
visual identity · emblem · monogram · brand colors · symbol
sonic, logo, sound, sonics, sonically, supersonic, subsonic, ultrasonic, infrasonic