nudger

Soft elbow-giver

A nudger is someone or something that nudges—gives gentle pushes or prods.

The word usually describes a person who persistently encourages others toward action: She's a nudger; she won't let you forget your goals.

In behavioral economics, a nudger designs subtle interventions that guide people toward better choices without restricting options.

persuader

advocate

Public cause supporter

convincer · coach · mentor · guide · counselor · proponent · campaigner · lobbyist · negotiator · mediator

gentle

hint

Indirect suggestion

coax · urge · prod · impetus · spark · stimulus · impulse · incitement · goad · spur

physical

elbow

Arm's middle joint

  • pokeSharp, quick thrust
  • prodJab to spur action
  • tapValve controlling liquid flow

jostle · bump · push · shove · touch · signal · gesture · prompt · cue · reminder

behavioral

choice

Act of selecting

libertarian · paternalism · policy · intervention · incentive · heuristic · bias · framing · anchoring · sludge

Opposites
force/gentleness of influence

nudgershover

One who pushes roughly

forcer · bulldozer · ramrod · strong-armer · coercer

direction of influence

nudgerblocker

Something that obstructs

obstructer · preventer · discourager · deterrent · hinderer

proactivity of influence

nudgerbystander

One who observes nearby

fence-sitter · do-nothing

Phrases
Family

nudge, nudged, nudges, nudging

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G