viral phrase

Contagious catchy words

A viral phrase is an expression that spreads rapidly through a population, typically via social media, memes, or news coverage.

Like a virus replicating through hosts, the phrase gets repeated, shared, and adapted until it saturates public discourse: The viral phrase "OK boomer" swept through the internet in 2019.

Some viral phrases fade quickly; others enter the permanent vocabulary.

Related

slogan · buzzword · soundbite · quote · infectious · spread · word of mouth · contagious · TikTok · retweet · share · echo · catchy · sticky · sensation · wildfire · copypasta · remix

Categories
Opposites
cultural penetration

viral phraseinside joke

Humor requiring shared history

private language · jargon · technical term · local idiom

temporal spread dynamics

viral phrasefolk wisdom

Traditional communal knowledge

Family

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Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Everyday, not technical · Rated G