popularizing
Bringing to masses
Popularizing is making something accessible or appealing to a wider audience.
A scientist popularizes research by explaining it in plain language.
A writer popularizes history by turning it into compelling narrative.
The word can carry a faint hint of dumbing down: Critics accused him of popularizing complex ideas at the expense of accuracy.
But more often it simply means spreading knowledge beyond specialists: She spent her career popularizing astronomy through television.
For widespread commercial sale
- widespreadExisting across many places
- ubiquitousPresent in all places
- householdDomestic unit of residents
- commercialPaid broadcast promotion
conventional · commonplace · accepted · prevailing · dominant · established · normative · mainstreaming
Wide distribution of information
- promotionRank increase or publicity
- advocacyPleading for a cause
- outreachProactive community assistance
- awarenessState of perceiving reality
circulation · broadcasting · publicizing · propagation · diffusion · amplification · exposure · publishing
Shared online humor
- hashtagLabeled link for posts
- influencerPerson with promotional reach
- shareableAble to be divided
- buzzContinuous low drone
trending · virality · sensation · hype · retweet · likes · views · engagement
Able to be reached
- approachableEasy to engage with
- user-friendlyEasy to operate
- intuitiveKnown without reasoning
- straightforwardClear and uncomplicated
simplification · readability · clarity · digestible · demystifying · explaining · translating · layperson
Currently in style
- voguePrevailing popular style
- trendsetterOne who initiates styles
- contemporaryOf the present age
- cutting-edgeAt innovation's forefront
stylish · cool · edgy · hip · buzzy · must-have · in-demand · coveted
mass-market
For widespread commercial sale
- widespreadExisting across many places
- ubiquitousPresent in all places
- householdDomestic unit of residents
commercial · conventional · commonplace · accepted · prevailing · dominant · established · normative · mainstreaming · standardized
dissemination
Wide distribution of information
- promotionRank increase or publicity
- advocacyPleading for a cause
- outreachProactive community assistance
awareness · circulation · broadcasting · publicizing · propagation · diffusion · amplification · exposure · publishing · transmission
meme
Shared online humor
- hashtagLabeled link for posts
- influencerPerson with promotional reach
- shareableAble to be divided
buzz · trending · virality · sensation · hype · retweet · likes · views · engagement · reach
accessible
Able to be reached
- approachableEasy to engage with
- user-friendlyEasy to operate
- intuitiveKnown without reasoning
straightforward · simplification · readability · clarity · digestible · demystifying · explaining · translating · layperson · dumbing-down
fashionable
Currently in style
- voguePrevailing popular style
- trendsetterOne who initiates styles
- contemporaryOf the present age
cutting-edge · stylish · cool · edgy · hip · buzzy · must-have · in-demand · coveted · desirable
popularizingobscuring
Making less visible
obfuscating · mystifying · complicating · gatekeeping · concealing
popularizingcomplicating
Making less straightforward
professionalizing · formalizing · abstracting · densifying · jargonizing
popular, population, unpopular, popularity, populate, populace, popularize, populous, popularized