eye tracker

Pupil position sensor

An eye tracker is a device that measures where someone is looking, detecting eye position and movement through sensors or cameras.

Eye trackers are used in research psychology to study attention, in accessibility technology to help disabled users control computers, and in marketing to analyze what catches consumers' attention: The eye tracker showed users spent most time looking at the headline.

Related

saccade · infrared · cursor · heat map · attention · blink · cornea · heatmap · focus · glance · research · accessibility · assistive technology · iris · webcam · sensor · dwell · dwell time

Categories
Opposites
tracking modality

eye trackerheart rate monitor

Device measuring heartbeats continuously

brain-computer interface · voice recorder · accelerometer · pulse oximeter

attention measurement approach

eye trackerclick tracking

Recording link selections

focus group

tracking target

eye trackerbody tracker

Wearable measuring physical metrics

Family

eye, tracker, eyes, eyed, eyeing, track, tracks, tracked, tracking

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Concrete · Rated G