customer returns
Brought-back purchases
Customer returns are items brought back to a seller by buyers seeking refunds, exchanges, or credits.
The term covers both the act of returning merchandise and the merchandise itself: Customer returns are processed at the service desk.
In retail and e-commerce, managing customer returns is a significant operational concern, as liberal return policies attract buyers but cut into margins.
- refundMoney returned after purchase
- money backReimbursement for purchases
- exchangeMutual giving and receiving
- store creditNon-cash refund option
- receiptWritten payment acknowledgment
dissatisfied · buyer's remorse · shipping · packaging · original packaging · defective · unwanted · merchandise · restocking · restocking fee · complaint · warranty · store · counter · policy · damaged · unused · tags
- metricsKPI, metric, KPIs, metrics, statistics
- bargain goodscloseout, clearance, liquidation, markdown, discounts
customer returnscustomer retention
Keeping existing buyers engaged
customer loyalty · repeat purchases · keeper · repeat purchase · brand loyalty
customer, customers, custom, customs, customary, customarily, customize, customized, customizing