repeat purchases
Customer loyalty transactions
Repeat purchases are additional purchases from the same seller or of the same product after an initial transaction.
The term appears in marketing and retail contexts, where customer retention matters: The company's success depends on repeat purchases, not one-time sales.
A customer who makes repeat purchases has become a regular buyer rather than a one-time customer.
- loyaltyFaithful commitment to another
- brand loyaltyHabitual preference for one company
- reorderArrange again or replenish
- subscribeCommit to regular receipt
- habitSettled regular tendency
brand · customer · customer retention · retention · recurring · membership · refill · automatic · routine · familiar · trust · tried and true · convenience · same day delivery · cart · shopping cart · checkout · favorite
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