clearance sales

Deep discount events

Clearance sales are retail events where merchandise is sold at steep discounts to clear out inventory.

Stores hold them to make room for new stock, dispose of seasonal items, or liquidate before closing: The furniture store is having a clearance sale before they move locations.

The appeal is bargain prices; the trade-off is limited selection.

Opposites
pricing strategy

clearance salespremium pricing

Charging above competitors deliberately

regular price · retail price · list price · price gouging · markup

consumer positioning

clearance salesluxury shopping

Purchasing costly, prestigious merchandise

boutique shopping · exclusive collections · limited editions · designer boutiques · VIP access

Family

clear, sale, sales, clearance, clear out

Familiarity
Top 100,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Positive · Everyday, not technical · Rated G