agenda setting
Controlling discussion topics
Agenda setting is the power to determine which topics receive attention.
In media studies, it describes how news coverage shapes what the public considers important—not by telling people what to think, but what to think about.
The concept extends to politics and business: Corporate lobbyists excel at agenda setting.
Whoever controls the agenda often controls the outcome.
- consensus buildingAchieving group accord collaboratively
- salienceState of standing out
- gatekeepingControlling access to something
- public opinionSociety's shared attitudes
- public discourseOpen societal conversation
hot button issue · cognitive bias · newsworthiness · news media · media coverage · front page · voting procedures · selective attention · lobbying · news cycle · power dynamics · media bias · parliamentary procedure · grassroots organizing · advocacy campaigns · electoral strategy · scheduling · talking points
- mediatelevision, mass media, news, broadcasting, video
- leadershipleadership styles, leader, leadership skills, boss, leading
- meeting prepattendee list, calendar invite, meeting room, invitations, objectives
- planningplan, planned, planners, to-do lists, calendars
- public affairspolitics, election, campaign, polling, poll
- manipulation tacticsgaslighting, guilt trip, guilt-tripping, guilt tripping, emotional blackmail
agenda settinggrassroots mobilization
Community-level organizing for change