Tommy Hilfiger

Tommy Hilfiger is an American fashion designer and the brand bearing his name, known for preppy, casual clothing with red, white, and blue branding.

The label rose to prominence in the 1990s, becoming associated with both classic American style and hip-hop fashion: She wore a Tommy Hilfiger polo.

Often shortened to Tommy or Hilfiger.

aesthetic

preppy

Polished, traditional aesthetic

collegiate · classic · heritage · clean-cut · sporty · all-American · polished · youthful · accessible · mainstream

preppy

polo shirts

Collared short-sleeve pullovers

blazers · cardigans · boat shoes · argyle · plaid · seersucker · madras · cable knit · rugby shirts · loafers

designer

founder

One who begins something

self-taught · Aaliyah · Beyoncé · Gigi Hadid · Zendaya · adaptive clothing · inclusive · autobiography · reality TV · philanthropist

fashion

runway

Paved path for planes

tailoring · silhouette · lookbook · sportswear · denim · outerwear · knitwear · accessories · fragrance · eyewear

brand

logo

Company identifying symbol

merchandise · flagship · outlet · department store · marketing · advertising · sponsorship · endorsement · collaboration · corporate

Categories
Opposites
fashion market positioning

Tommy HilfigerHermès

French luxury goods company

Savile Row · Chanel · haute couture · Dior · bespoke tailoring

aesthetic identity

Tommy HilfigerAlexander McQueen

streetwear · avant-garde · punk fashion · minimalism · Muji

brand origin and cultural association

Tommy HilfigerGucci

Italian luxury house

Prada · Burberry · Givenchy · Kenzo

Family

figure, Thomas, Tommy

Familiarity
Top 200,000
Profile
Mostly American · Concrete · Everyday, not technical · Rated G