Jägermeister

Herbal German liqueur

Jägermeister is a German herbal liqueur, dark and syrupy, made from 56 botanicals including citrus, licorice, and ginger.

The name means "master hunter." Popular as a digestif in Germany, it became associated in America with shots and party drinking, especially the Jäger bomb—Jägermeister dropped into an energy drink.

liqueur

digestif

Post-meal settling drink

ice-cold · freezer · neat · sipping · bottle · green glass · bartender · bar · nightlife · cordial

hunting

huntmaster

Leader of hunting party

antlers · patron saint · hunters · forest · woodland · German tradition · wild game · horn · trophy

herbal

anise

Licorice-flavored seed plant

spices · saffron · ginger · cinnamon · star anise · citrus peel · licorice · bitter herbs · secret recipe · infusion

cocktails

Jägerbomb

Liqueur dropped into stimulant

mixology · cocktail · mixer · shooter · club · pint glass · chaser

drinking-culture

shots

Small poured drinks

toast · bonding · celebration · drinking game · rounds · camaraderie · brotherhood · initiation · bar crawl · late night

German

1934

A calendar year

import · trademark · logo · stag · cross · huntmaster · translation

Opposites
flavor profile

Jägermeisterpeach schnapps

Sweet fruit-flavored liqueur

Chambord · crème de menthe · Malibu · grenadine · Midori

cultural positioning

JägermeisterDom Pérignon

Legendary French bubbly

Macallan · Grey Goose · Hennessy · craft whiskey

drinking occasion

Jägermeistertasting flight

Array of small pours

wine pairing · brandy snifter · old fashioned · neat pour

Family

jager, jaeger, hunter, master, masters, mastered, mastering, mastery

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Concrete · Everyday, not technical · Rated PG