welcome emails
New subscriber greetings
Welcome emails are automated messages sent to new subscribers, customers, or users immediately after they sign up or make a first purchase.
They introduce the brand, set expectations, and often include a discount or next steps: The welcome email offered 15% off my first order.
In email marketing, welcome emails typically have higher open rates than regular campaigns because recipients are most engaged right after opting in.
- onboardingNew member integration process
- getting startedBeginning an undertaking
- inboxMessage receiving folder
- subscriberOne who enrolls regularly
- greetingExpression of welcome
introduction · newsletter · signup · confirmation · subject line · click-through · unsubscribe · autoresponder · opt-in · landing page · template · personalization · first impression · warm · friendly · brand voice · call-to-action · discount code
- Customer Engagementloyalty programs, customer loyalty, customer retention, retention, brand loyalty
- marketing softwarecampaigns, leads, contacts, workflows, automation