trade names
Registered product identifiers
Trade names are the proprietary names under which companies market products or services, distinct from generic descriptions: Tylenol is a trade name for acetaminophen, Kleenex for facial tissue.
Trade names receive trademark protection and are typically capitalized.
Some become so dominant they risk becoming generic terms—a legal headache for brand owners who must defend their trademarks.
- marqueManufacturer's brand identity
- name brandRecognized commercial label
- labelIdentifying attachment or marker
- logoCompany identifying symbol
- trademarksProtected commercial identifiers
brand · brand recognition · assumed name · product · consumer goods · distinctiveness · intellectual property · brand equity · counterfeiting · goodwill · store brand · house brand · off brand · synonym · emblem · nameplate · slogan · registered
- intangible assetsintangible assets, patent, copyright, brand, goodwill
- made-up namesneologisms, pseudonyms, usernames, aliases, handles
- business lawbusiness law, commercial law, corporation, commercial code, S corp
- namingnomenclature, nicknames, naming conventions, aliases, monikers
- corporationsApple, Microsoft, Google, Amazon, Toyota
- intangiblesabstraction, ideas, trust, concept, morale
trade namesgeneric names
Non-proprietary designations
common names · scientific names · generic drugs · house brands · common nouns
trade, trader, trading, trademark, names, traded, trades, traders, tradable