shock jocks

Inflammatory radio hosts

Shock jocks are radio hosts who attract audiences through deliberately provocative, offensive, or taboo content—crude humor, explicit sexual talk, insults, and boundary-pushing stunts.

The format emerged in the 1980s and 1990s, with Howard Stern as the defining example.

The term combines the jarring effect of their content with disc jockey: The station fired their shock jock after sponsors pulled out.

Opposites
broadcasting style and content approach

shock jocksMr. Rogers

Beloved PBS children's host

Delilah · Bob Ross · Casey Kasem

journalistic tone and professionalism

shock jocksnews readers

Broadcast journalism presenters

broadcast journalists · Walter Cronkite · Edward R. Murrow

rhetorical and emotional register

shock jocksTerry Gross

peacemakers

Family

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Familiarity
Top 200,000
Profile
Mostly American · Concrete · Negative · Everyday, not technical · Rated PG-13