drive time

Commute length estimate

Drive time is the period spent traveling by car, especially the morning and evening hours when commuters are on the road.

Radio stations program for drive time audiences, and advertisers pay premium rates for these slots: The new single is getting heavy rotation during drive time.

The term also refers simply to how long a trip takes: It's about a forty-minute drive time from here.

commute

traffic

Movement along routes

interstate · carpool · route · navigation · gridlock · bottleneck · peak · delay · expressway · turnpike

broadcast

radio

Electromagnetic wave receiver

ratings · advertising · talkshow · news · weather · traffic · music · segments · live · on-air

Categories
Opposites
mode of travel

drive timewalking distance

Span traversable on foot

train time · bike ride · bus ride · transit time · commute time

distance/accessibility

drive timewalking distance

Span traversable on foot

a stone's throw · next door · around the corner · within reach · right here

radio programming context

drive timegraveyard shift

Late-night work period

overnight · late night · off-peak hours · midday · weekend programming

Family

time, drive, driven, driver, driving, thriving, driveway, drives, drivers

Familiarity
Top 100,000
Profile
Known to kids · Used worldwide · Timeless · Everyday, not technical · Rated G