sales events
Marked-down merchandise periods
Sales events are promotional periods when retailers offer discounted prices to drive purchases.
These range from store-specific clearances to widespread commercial holidays like Black Friday or Amazon Prime Day.
The term often appears in marketing: Don't miss our biggest sales events of the year.
Sales events create urgency, encouraging customers to buy before deals expire.
- discountingReducing prices offered
- price dropReduction in cost
- Black FridayMajor retail discount day
- limited time offerPromotion with deadline
- impulse buyingUnplanned purchase decision
going out of business · trunk show · trade show · auction · postholiday · doorbuster · early bird special · door prizes · inventory management · advertising · liquidation · shopping experience · brand loyalty · loyalty programs · customer retention · cross-selling · upselling · Cyber Monday
- bargain shoppingdiscount stores, clearance items, warehouse clubs, markdowns, outlet malls
- advertisingad, ads, ad campaign, ad campaigns, advertising campaign
- spectaclesfirework display, spectacles, northern lights, show, extravaganzas
sales eventsfull price
Amount without reductions
list price · retail price · MSRP · markup · premium pricing