hard sell
Pushy sales tactic
Hard sell is an aggressive, high-pressure sales approach that pushes for immediate commitment: The car dealer gave us the hard sell, wouldn't let us leave without signing.
It contrasts with soft sell, which relies on subtle persuasion.
The term extends beyond commerce to any forceful attempt to convince: His hard sell on the vacation idea didn't win over the family.
Frequency of sound
- salesmanshipArt of persuading buyers
- closingFinal stage of something
- telemarketingPhone-based sales outreach
- door-to-doorDirectly between residences
infomercial · spiel · patter · slogan · demonstration · promotion · advertising · marketing
Hostile and confrontational
- pushyUnpleasantly forceful in manner
- forcefulExerting strong pressure
- insistentFirmly demanding attention
- high-pressureInvolving urgent demands
relentless · persistent · assertive · overbearing · in-your-face · intense · demanding · coercive
pitch
Frequency of sound
- salesmanshipArt of persuading buyers
- closingFinal stage of something
- telemarketingPhone-based sales outreach
door-to-door · infomercial · spiel · patter · slogan · demonstration · promotion · advertising · marketing · hype
aggressive
Hostile and confrontational
- pushyUnpleasantly forceful in manner
- forcefulExerting strong pressure
- insistentFirmly demanding attention
high-pressure · relentless · persistent · assertive · overbearing · in-your-face · intense · demanding · coercive · manipulative
- advertisingad, ads, ad campaign, ad campaigns, advertising campaign
- hardshipshardship, adversity, struggle, misfortune, difficulties
- persuasion tacticscharm, butter up, flattery, flatter, coax
- sales tacticsupselling, high pressure, pressure tactics, closing techniques, foot in door
- aggressive tacticsblitz, blitzkrieg, frontal assault, offensive, attack mode
- coercionduress, coercing, compelling, threat, forcing
hard sellsoft sell
Non-aggressive sales technique
indirect approach · soft touch · velvet glove · word-of-mouth
sell, seller, selling, sells, salesperson, resell, saleable, reselling, reseller