gamifying
Making it playable
Gamifying is turning an activity into something game-like by adding points, levels, rewards, or competition.
Companies gamify employee training to boost engagement.
Apps gamify exercise by awarding badges for workouts.
The approach draws on the psychology of games—progress markers, achievements, leaderboards—to motivate behavior in non-game contexts: They're gamifying the onboarding process.
Science of motion
- elementsFundamental parts or substances
- systemsOrganized sets of elements
- feedbackReturned response data
- loopsSelf-crossing curved shapes
progression · rewards · challenges · unlockables · points · achievements · levels · badges
Gaining knowledge gradually
- quizzesBrief knowledge checks
- badgesWorn symbols of status
- leaderboardsRanked player score lists
- pointsUnits of tally
progress · curriculum · classroom · students · Duolingo · modules · tutorials · certification
Good physical shape
- trackingMonitoring location over time
- stepsSequential actions in process
- FitbitWearable step counter
- challengesDifficulties requiring effort
goals · streaks · wellness · habits · exercise · weight · nutrition · apps
Output relative to input
- incentivesRewards prompting action
- performanceCarrying out a task
- targetsIntended aims or marks
- KPIsMeasurable performance benchmarks
recognition · rewards · competition · metrics · sales · onboarding · teamwork · goals
Faithful commitment to another
- engagementCommitment to wed or attend
- rewardsBenefits given for merit
- customersPeople who purchase goods
- promotionsElevations in position
points · referrals · contests · brands · campaigns · retention · conversions · interactive
mechanics
Science of motion
- elementsFundamental parts or substances
- systemsOrganized sets of elements
- feedbackReturned response data
loops · progression · rewards · challenges · unlockables · points · achievements · levels · badges · scoreboards
learning
Gaining knowledge gradually
- quizzesBrief knowledge checks
- badgesWorn symbols of status
- leaderboardsRanked player score lists
points · progress · curriculum · classroom · students · Duolingo · modules · tutorials · certification · engagement
fitness
Good physical shape
challenges · goals · streaks · wellness · habits · exercise · weight · nutrition · apps · rewards
productivity
Output relative to input
- incentivesRewards prompting action
- performanceCarrying out a task
- targetsIntended aims or marks
KPIs · recognition · rewards · competition · metrics · sales · onboarding · teamwork · goals · bonuses
loyalty
Faithful commitment to another
- engagementCommitment to wed or attend
- rewardsBenefits given for merit
- customersPeople who purchase goods
promotions · points · referrals · contests · brands · campaigns · retention · conversions · interactive · sweepstakes
gamifyingroutinizing
Making into routine
formalizing · professionalizing · bureaucratizing · industrializing · systematizing
gamifyingmandating
Ordering something be done
compelling · requiring · obligating · coercing · enforcing
gamifyingsimplifying
Making less complex
streamlining · stripping down · minimizing · reducing · decluttering
game, gaming, gamer, videogame, gamers, gameplay, gamester, gamesmanship, gamelike