favoriting

Starring for later

Favoriting is marking something as a favorite, typically by clicking a heart or star icon on a website or app.

The action saves an item for easy access or signals approval: I've been favoriting tweets all morning, Try favoriting the listing so you don't lose it.

The term emerged with social media platforms that use "favorite" as both noun and verb.

engagement

liking

Positive inclination toward

reacting · endorsing · sharing · following · subscribing · interacting · clicking · tapping · responding · appreciating

bookmarking

saving

Reserving for future use

starring · hearting · liking · archiving · collecting · curating · organizing · categorizing · highlighting · listing

fandom

stanning

Extreme fan devotion

championing · rooting · devotion · loyalty · enthusiasm · passion · dedication · admiration · fangirling · shipping

preference

personalization

Tailoring to individual needs

selection · customization · ranking · prioritization · filtering · choices · options · inclination · taste · affinity

Categories
Opposites
user engagement action

favoritingunfavoriting

Removing from saved items

unliking · disliking · downvoting · blocking · reporting

content curation

favoritingunfavoriting

Removing from saved items

deleting · discarding · clearing · purging · archiving

attention/visibility

favoritinghiding

Staying out of sight

suppressing · burying · muting · blocking · dismissing

Family

favoritism

Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Positive · Everyday, not technical · Rated G