callout post

Online public shaming

A callout post is a public accusation on social media, typically naming someone and detailing their alleged wrongdoing.

Common on platforms like Tumblr and Twitter, callout posts range from documenting serious misconduct to airing petty grievances.

The format invites pile-ons and has become associated with cancel culture: Someone wrote a callout post about him for problematic tweets from 2015.

The term often carries skepticism about the poster's motives or proportionality.

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public vs private communication

callout postprivate message

Confidential digital note

DM · direct message · quiet word · heart-to-heart · mediation

criticism vs praise

callout postshoutout

Public verbal praise

endorsement · testimonial · love letter · signal boost · recommendation

accusation vs defense

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Formal response disputing claims

vindication · exoneration · character witness · character reference

Family

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Used worldwide · Negative · Rated PG