SWOT
Business planning tool
SWOT is an acronym for strengths, weaknesses, opportunities, and threats—a framework for strategic planning.
A SWOT analysis evaluates these four factors to assess a business, project, or situation: We did a SWOT analysis before launching the product.
The term belongs to business and management jargon.
Powers or capabilities
- weaknessesPoints of vulnerability
- opportunitiesFavorable times to act
- threatsDeclarations of intended harm
- frameworkUnderlying support system
strategic · planning · matrix · assessment · business · evaluation · internal · external
strengths
Powers or capabilities
- weaknessesPoints of vulnerability
- opportunitiesFavorable times to act
- threatsDeclarations of intended harm
framework · strategic · planning · matrix · assessment · business · evaluation · internal · external · factors
cram
Force into tight space
exam · books · notes · review · intensive · diligent · grind · student · academic · concentrate
special
Unlike the ordinary
police · tactical · raid · assault · operations · elite · unit · breach · armed · enforcement
- analysisanalyze, analysis, evaluate, data analysis, examine
- strategystrategy, grand strategy, tactics, tactic, tactical
- business planexecutive summary, financial projections, market analysis, business model, mission statement
- business strategystrategy, competitive advantage, market share, profitability, differentiation
- Strategic Planningcontingency plan, contingency plans, forecasting, roadmap, decision tree
- Marketing AcronymsROI, CPM, CPA, CTR, CTA
SWOTfinancial audit
Examination of accounting records
gut feeling · intuition · guesswork · snap judgment · hunch
- SWOT analysisFramework examining advantages and threats