Niantic

Niantic is an American software company known for developing location-based augmented reality mobile games.

Founded in 2010 as an internal startup at Google, it became famous for Pokémon Go, the 2016 game that sent millions of players wandering outdoors to catch virtual creatures: The park was full of Niantic players hunting for rare spawns.

Ingress

portal

Imposing entrance or gate

  • resonatorFrequency-amplifying device
  • XMSatellite radio service
  • ResistanceOrganized anti-occupation movement

glyph · field · link · Shaper · scanner · deploy · capture · exotic matter · burster · mod

company

San Francisco

Northern California metropolis

data privacy · platform · user base · monetization · API · scalability · patents · Google Maps · Earth · sponsorship

PokémonGO

Pikachu

Electric-type starter creature

Giovanni · catching · evolution

AR

augmented reality

Virtual elements on real surroundings

occlusion

games

Peridot

Olive-toned precious stone

game mechanics · soft launch · sunset

Opposites
gaming philosophy

NianticFarmVille

Facebook agricultural simulation

idle games · King · Zynga · Clash of Clans · clicker games

technology approach

NianticOculus

Circular architectural opening

virtual reality · Meta · Second Life · Meta Quest · PlayStation VR

design philosophy

NianticNetflix

Subscription streaming service

Familiarity
Top 1,000,000
Profile
Concrete · Rated G