NOAA

Federal weather bureau

NOAA is the National Oceanic and Atmospheric Administration, a U.S. federal agency that monitors weather, oceans, and climate.

It operates the National Weather Service and issues forecasts, storm warnings, and climate data: NOAA issued a hurricane watch for the Gulf Coast.

Pronounced as two syllables: NO-uh.

weather

forecasting

Estimating future conditions

doppler · radar · satellite · warnings · alerts · advisories · cyclone · fronts · precipitation · thunderstorm

oceans

fisheries

Fish-harvesting operations

nautical charts · bathymetry · currents · salinity · coastal · hydrographic · buoys · tsunami · ocean acidification · dead zones

climate

global warming

Rising planetary temperatures

emissions · temperature records · ice cores · paleoclimate · climate models · atmospheric · monitoring · anomalies · trends · baseline

agency

federal

Divided governmental authority

oversight · regulation · policy · compliance · coordination · management · service · public · official · executive

research

data

Facts for analysis

laboratories · science centers · publications · observations · modeling · assessment · peer-reviewed · datasets · archives · collaboration

satellites

imagery

Vivid descriptive language

environmental monitoring · orbit · instrumentation · sensors · telemetry · ground stations · real-time · launch · mission

Categories
Opposites
PUBLIC vs PRIVATE SECTOR

NOAAAccuWeather

Commercial forecasting service

Weather Channel · Weather Underground

ENVIRONMENTAL PROTECTION vs ENVIRONMENTAL EXPLOITATION

NOAAExxonMobil

Multinational petroleum conglomerate

oil and gas industry

OCEANIC/ATMOSPHERIC FOCUS vs TERRESTRIAL/SPACE FOCUS

NOAANASA

Federal space exploration bureau

USGS · EPA

Family

national

Familiarity
Top 500,000
Profile
Mostly American · Timeless · Concrete · Rated G