Juul

Sleek nicotine device

Juul is a brand of e-cigarette that became synonymous with vaping, especially among teenagers, in the late 2010s.

The slim, USB-drive-shaped device delivers nicotine through flavored pods.

To juul is to vape using one: Kids were juuling in the bathroom between classes.

The brand's popularity made it a verb and a symbol of youth nicotine addiction.

vaping

e-cigarette

Battery-powered nicotine vaporizer

  • podSeed case or cetacean group
  • cartridgeSealed container for supplies
  • puffBrief burst of air

inhale · exhale · aerosol · clouds · e-liquid · flavoring · mango · mint · cucumber · crème brûlée

addiction

nicotine

Addictive tobacco alkaloid

habit · hooked · tolerance · compulsion · relapse · detox · cessation · quit · urge · fixation

culture

trendy

Currently in vogue

  • viralSpreading quickly online
  • influencerPerson with promotional reach
  • Gen ZPost-millennial demographic cohort

millennial · social media · TikTok · meme · cool · popular · peer pressure · discreet · bathroom breaks · study hall

device

USB

Device connection standard

heating element · charger · sleek · compact · flash drive · discreet · portable · rechargeable · magnetic · indicator light

controversy

FDA

U.S. health regulator

ban · public health · epidemic · health risks · warning · settlement · advertising · school · bathroom · criticism

Categories
Opposites
nicotine delivery method

Juulcigarette

Paper-wrapped tobacco cylinder

Marlboro · cigar · pipe tobacco · chewing tobacco · dip

health/lifestyle orientation

Juulsobriety

Unimpaired mental state

abstinence · clean living · nicotine patch · nicotine gum · smoking cessation

health behavior

Juulsobriety

Unimpaired mental state

clean living · abstinence · wellness · fitness · healthy lifestyle

Familiarity
Top 1,000,000
Profile
Mostly American · Concrete · Negative · Everyday, not technical · Rated PG-13