Five Guys

Fries-and-patties franchise

Five Guys is an American fast-food chain specializing in burgers and fries, founded in 1986.

The name refers to the five sons of the founding couple.

The restaurants are known for generous portions, customizable toppings, and peanuts available while waiting: Let's grab Five Guys for lunch.

burgers

patty

Flat minced meat disc

tomato · onion · pickle · jalapeño · mushrooms · grilled onions · A1 · ketchup · mustard · mayonnaise

chain

franchise

Licensed business operation

peanuts · complimentary · bulk · order number · counter · fast-casual · Obama · Arlington

customization

toppings

Added ingredients on food

extra · no charge · personalized · made-to-order · unlimited · preferences

fries

regular

Occurring at fixed intervals

salted · generous · overflowing · cup · paper bag · Idaho potatoes · skin-on · vinegar · shareable

experience

milkshake

Blended frozen dairy drink

wait time · quality · premium · consistency · reputation

Categories
Opposites
restaurant format and service style

Five Guyssteakhouse

Beef-focused dining establishment

fine dining · formal dining

cuisine positioning and price point

Five Guyshaute cuisine

Elevated culinary artistry

salad bar · juice bar · dim sum · farm-to-table

fast food burger chain identity

Five GuysMcDonald's

Global fast food chain

Burger King · White Castle · dollar menu · Checkers · Wendy's

Family

five, guys, fives, fiver, fivefold, fifer

Familiarity
Top 200,000
Profile
Known to kids · Mostly American · Concrete · Positive · Everyday, not technical · Rated G