sound byte
Brief audio clip
A sound byte—usually spelled sound bite—is a brief, catchy excerpt from a speech or interview, selected for broadcast because it captures attention or summarizes a position memorably.
Politicians and media figures craft statements designed to become sound bites: The candidate's team prepared several sound bites for the evening news.
The term often carries skepticism about depth sacrificed for brevity.
Signature line of words
- sloganMemorable promotional phrase
- taglineMemorable branding phrase
- quipBrief, clever remark
- one-linerBrief standalone joke
zinger · soundbite · talking point · punch line · pull quote · quotation · remark · statement
Small cut portion
- fragmentIncomplete portion of whole
- excerptPortion taken from larger work
- blipMomentary signal flash
- clipCut or attach
sample · segment · cut · glimpse · morsel · taste · quick take · capsule
Forceful and concise
- strikingNoticeably impressive
- compellingPowerfully engaging or persuasive
- memorableWorth holding onto
- resonantDeeply vibrating with sound
catchy · powerful · evocative · provocative · forceful · emphatic · hard-hitting · attention-grabbing
Cut or attach
- snippetSmall cut portion
- broadcastTransmitted media signal
- recordingCaptured audio or video
- footageRecorded video material
interview · newscast · podcast · airtime · television · radio · coverage · headline
Rapid rotation around axis
- cherry-pickingChoosing only supporting examples
- distortionTwisting from original state
- misleadingCausing false beliefs
- selective editingManipulative omission of content
out of context · deceptive · framing · half-truth · misrepresentation · propaganda · slant · twist
catchphrase
Signature line of words
one-liner · zinger · soundbite · talking point · punch line · pull quote · quotation · remark · statement · utterance
snippet
Small cut portion
clip · sample · segment · cut · glimpse · morsel · taste · quick take · capsule · nutshell
punchy
Forceful and concise
- strikingNoticeably impressive
- compellingPowerfully engaging or persuasive
- memorableWorth holding onto
resonant · catchy · powerful · evocative · provocative · forceful · emphatic · hard-hitting · attention-grabbing · quotable
clip
Cut or attach
footage · interview · newscast · podcast · airtime · television · radio · coverage · headline · telecast
spin
Rapid rotation around axis
- cherry-pickingChoosing only supporting examples
- distortionTwisting from original state
- misleadingCausing false beliefs
selective editing · out of context · deceptive · framing · half-truth · misrepresentation · propaganda · slant · twist · truncated
sound bytein-depth analysis
Thorough detailed examination
deep dive · white paper · treatise · dissertation · think piece
sound bytedocumentary
Factual film about reality
deep dive · podcast episode · lecture · keynote address · town hall
sound, byte, sounds, sounded, sounding, soundly, soundness, resound, resounding