retention rates

How many remain

Retention rates measure the percentage of people or things that remain in a particular state over time.

In business, this typically tracks how many customers continue using a service or product: Our retention rates improved after we revamped customer support.

In education, it refers to students who stay enrolled or progress to the next level rather than dropping out.

HR departments track employee retention rates to gauge workplace satisfaction and turnover.

Opposites
staying versus leaving

retention ratesdropout rates

Proportion leaving before completion

turnover rates

stability vs. loss

retention ratesattrition

Gradual reduction through loss

turnover · churn · brain drain · talent drain

Family

rate, retain, ratio, retention

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Abstract · Rated G