non-revenue
Not generating money
Non-revenue describes activities, passengers, or items that don't generate income.
Airlines use it for employees flying on passes rather than paid tickets: non-revenue travelers.
Transit systems distinguish non-revenue service—moving vehicles between routes or to maintenance facilities—from passenger-carrying runs.
The term appears in business contexts for any operation that costs money without directly producing it.
Faded bloom needing removal
- repositioningMoving to new spot
- unladenWithout a load
- backhaulTransport on return leg
- interlineInsert between lines
Gratis ticket or item
- freebieItem given gratis
- gratisAt no expense
- courtesyRespectful, considerate behavior
- giveawayFree item or betraying clue
perk · comped · free pass · guest pass · waived · media pass · VIP access · press credential
Promoting goods to consumers
- advertisingPaid promotional communication
- brandingCreating distinctive identity
- awarenessState of perceiving reality
- sponsorshipFunded endorsement arrangement
exposure · publicity · endorsement · campaign · merchandising · sampling · demonstration · trade show
deadhead
Faded bloom needing removal
- repositioningMoving to new spot
- unladenWithout a load
- backhaulTransport on return leg
comp
Gratis ticket or item
giveaway · perk · comped · free pass · guest pass · waived · media pass · VIP access · press credential · loyalty reward
marketing
Promoting goods to consumers
- advertisingPaid promotional communication
- brandingCreating distinctive identity
- awarenessState of perceiving reality
sponsorship · exposure · publicity · endorsement · campaign · merchandising · sampling · demonstration · trade show · influencer
non-revenuerevenue
Business income total
money-making · earning · billable · monetized · commercial
non-revenueprofitable
Producing financial benefit
lucrative · gainful · remunerative · moneymaking · productive