astroturfs

Artificial turf installations

Astroturf is a trademark for artificial grass, but it is used generically for all products of this kind.

The verb astroturf refers to the practice of creating a false impression of grassroots support for an idea or product: Some environmental organizations have been accused of astroturfing for the oil industry.

deception

lobbying

Advocating to decision-makers

sockpuppet · manipulation · propaganda · PR · shills · front group · disinformation · advocacy · deceptive · orchestrated

material

synthetic

Produced artificially, not natural

infill · UV-resistant · durable · permeable · pet-friendly · drainage · non-toxic · recyclable · antimicrobial · weed barrier

sports

football

Field sport with goals

hockey · field · pitch · stadium · cleats · athletes · sidelines · goal · end zone · indoor

landscaping

lawn

Tended yard grass

  • yardLinear measure or grounds
  • patioPaved outdoor living space
  • balconyRaised exterior platform

rooftop · playground · backyard · residential · commercial · putting green · poolside · dog run · garden · courtyard

Opposites
material authenticity

astroturfssod

Grass-bound topsoil section

lawn · meadow · pasture

political/social authenticity

astroturfsgrassroots

Common people as political base

grassroots movements · organic movement

Family

astroturf, astroturfing, astroturfed, AstroTurf

Familiarity
Top 1,000,000
Profile
Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G