advertising slots

Paid promotional windows

Advertising slots are designated time periods or spaces reserved for advertisements.

In broadcasting, a slot is a specific window—typically 15, 30, or 60 seconds—during which a commercial airs: The Super Bowl's advertising slots sold for seven million dollars each.

In print and digital media, slots refer to allocated positions for ads on a page or screen.

Related

prime time slot · television · ad break · commercial break · spot · commercial · podcasts · CPM · upfronts · break · preroll · retargeting · streaming services · avails · sell · buy · inventory · ad space

Opposites
content type

advertising slotsnews segments

Discrete broadcast story units

organic content · public service announcements · original programming · programming · feature articles

media economics

advertising slotspublic broadcasting

Government or donor-funded media

premium content

media inventory status

advertising slotsdead air

Unintended broadcast quiet

Family

advertising, slots

Familiarity
Top 200,000
Profile
Used worldwide · Timeless · Rated G