underpromising

Setting expectations low

Underpromising is deliberately setting low expectations for what you'll deliver, usually so you can exceed them later.

It's the first half of the business maxim "underpromise and overdeliver": We've been underpromising on timelines to give ourselves a cushion.

The strategy trades initial enthusiasm for later satisfaction.

strategy

lowballing

Offering far less than worth

underrate · underplay · sandbagging · hedging · conservative · tempering · deflecting · cushioning · buffering · positioning

workplace

expectations

Beliefs about future outcomes

milestones · deliverables · timelines · forecasting · quotas · performance · KPIs · commitments · projections · estimates

surprise

overdeliver

Exceed promised results

  • delightIntense pleasure or satisfaction
  • wowCry of amazement
  • impressAffect with admiration

outperform · surpass · astonish · bonus · windfall · revelation

caution

modest

Lacking in pretension

circumspect · restrained · careful · hesitant · conservative · prudent · measured · deliberate · wary · risk-averse

reliability

trustworthy

Worthy of confidence

proven · faithful · steadfast · unfailing · delivering · accountable · solid · honest · integrity · follow-through

Opposites
commitment level

underpromisingoverpromising

Pledging more than deliverable

overcommitting · biting off more than one can chew · overextending · overreaching · guaranteeing

self-presentation style

underpromisingoverselling

Exaggerating a pitch

boasting · overstating · exaggerating · overclaiming · hyping

Family

promise, compromise, promised, promising, promises, unpromising, promissory, overpromise, unpromised

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Abstract · Rated G