second screen
Phone while watching
Second screen refers to using a mobile device or tablet while watching television, typically to engage with related content.
Viewers might check social media reactions during a live broadcast, look up actors, or use companion apps that sync with shows.
The practice has transformed passive viewing into interactive, multi-tasking entertainment: Twitter lights up as a second screen during award shows.
- smartphoneHandheld connected computer
- tabletFlat portable computing device
- multitaskingDoing several things concurrently
- split attentionCognitive resources spread thin
- simultaneityState of coexisting temporally
audience engagement · synchronous · interactive · streaming · secondary · augmentation · hashtag · live-tweeting · Twitter feed · live chat · webisodes · user interface · binge-watching · companion app · viewer engagement · content creators · digital storytelling · two-way communication
- televisionTV, television, broadcast, TV shows, TV series
- newborn testsheel prick, blood spot, hearing test, Apgar score
- Wii USplatoon, eShop, HDMI output, backwards compatibility
- Screen MirroringAirPlay, Chromecast, cast
- digital mediawebsites, films, ebook, content creation, movies
- digital youthsmartphones, social media, apps, texting, selfies