sandwichman

Human advertising board

A sandwichman is a person who walks through public spaces wearing two advertising boards—one hanging in front, one behind—connected at the shoulders.

The boards sandwich the wearer between them.

The job was common in cities before electronic advertising dominated: A sandwichman shuffled past, promoting a lunch special.

Also sandwich man.

advertising

billboard

Large outdoor advertising structure

promotional · human billboard · sidewalk · pedestrian · marketing · mobile advertising · hired · hourly · standing · pacing

historical

Victorian

Of a prim era

London · New York · breadline · poverty · itinerant · day laborer · Great Depression · street corner · working poor · economic hardship

figurative

caught between

go-between · intermediary · stuck · pressured · two sides · mediator · in-between · both directions · pulled apart · messenger

Opposites
advertising mobility

sandwichmanbillboard

Large outdoor advertising structure

hoarding · fixed sign · storefront display

advertising medium sophistication

sandwichmandigital billboard

Electronic outdoor advertising screen

online ad · social media marketing · Super Bowl ad

advertising scale and reach

sandwichmancelebrity endorsement

Famous person promoting products

brand ambassador

Family

sandwich, sandwiches, sandwiched, club sandwich

Familiarity
Top 1,000,000
Profile
Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G