in-app purchase
Game monetization tactic
An in-app purchase is a transaction made within a mobile application or software program, typically to unlock features, remove ads, or buy virtual goods: The game is free but pushes in-app purchases for extra lives.
Often abbreviated IAP.
Parents may disable in-app purchases to prevent children from racking up charges.
- microtransactionMinor digital goods payment
- freemiumHybrid monetization approach
- paywallFee-based content restriction
- unlockOpen a secured closure
- coinsMetal money units
gems · premium · battle pass · loot box · upgrade · virtual currency · buy now · download · mobile game · app store · credit card · skin · cosmetic · DLC · starter pack · pay-to-win · whale hunting · checkout
- in-app featuresin-app payment
- game termslevel, score, player, win, lose
- app featurestap, swipe, scroll, pinch, zoom
- digital commerceonline shopping, e-commerce, Amazon, eBay, PayPal
- Digital Paymentsonline payment, e-payment, mobile payment, contactless payment, digital wallet
- digital productsapp, ebook, ebooks, software, downloads
in-app purchasefree software
Programs costing nothing
freeware · open source · ad-supported · complete edition · full version
purchase, application, applications, apps, purchased, purchases, purchasing, purchaser, purchasers