go live

Begin real-time transmission

Go live means to launch or become operational, typically referring to a system, website, broadcast, or project transitioning from development or testing to active use: The new website goes live tomorrow, We're scheduled to go live at noon.

In broadcasting, going live means switching to real-time transmission rather than recorded content.

The phrase often marks a significant milestone—the moment when something becomes visible or accessible to its intended audience.

Related

stream · activate · release · kickoff · countdown · switchover · cutover · debut · airtime · transmit · production · rollout · migration · downtime · rehearsal · staging · dress rehearsal · beta

Categories
Opposites
operational status

go liveshut down

Cease to operate

take offline · decommission · sunset · go dark · kill

broadcast/performance mode

go livepre-record

Capture media in advance

tape · rehearse · film · shoot

preparation vs. execution

go liverehearse

Practice before performing

practice · simulate · beta test · pilot · soft launch

Family

go, live, goes, going, gone, goer, goers, lives, lived

Familiarity
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Used worldwide · Timeless · Rated G