foot traffic
People passing by
Foot traffic is the movement of people walking through an area, especially as a measure of commercial activity.
Retailers value locations with high foot traffic because more passersby means more potential customers: The new storefront gets good foot traffic.
The term also applies to pedestrian volume generally: The sidewalk sees heavy foot traffic during lunch hour.
- sidewalksPaved pedestrian pathways
- pedestrian zonesVehicle-free public walkways
- street cornerWhere two roads intersect
- shopping districtsAreas concentrated with stores
- retail salesStore revenue from buyers
brick and mortar · consumer behavior · walkability · public spaces · crosswalks · rush hour · heat maps · counting heads · department store · crowd dynamics · mall walkers · retail hub · strip mall · dwell time · footfall · anchor store · window display · window shopping
- traffic typesrush hour, morning commute, evening commute
- retailretail sales, Amazon, marketplace, clearance, sale
- shoppingbuying, shopping cart, shop, purchases, sale
- pedestrianspedestrians, walkers, walking, passersby, jaywalkers
- road userspedestrian, pedestrians, cyclist, cyclists, motorist
- street scenesidewalk, crosswalk, curb, street sign, streetlight
foot trafficemptiness
Absence of substance
vacancy · desertion · ghost town · dead zone · abandonment