cold lead
Stale investigation tip
A cold lead is a potential customer or contact who has shown little or no prior interest in what you're selling.
In sales and marketing, leads are ranked by temperature—cold leads require significant effort to convert, while warm or hot leads have already expressed interest.
We spent the afternoon cold-calling through a list of cold leads.
- dead endPassage without outlet
- dead in the waterUnable to proceed further
- prospectPotential client or opportunity
- unresponsiveFailing to react or reply
- staleNo longer fresh
no answer · contact · sales · follow up call · follow-up · outreach · pitch · warm up · database · marketing · sales funnel · dormant · dusty · forgotten · list · pipeline · email blast · spray and pray
- call centersinbound call, outbound, call volume, queue, hold time
- job candidatesapplicant, job candidate, job seeker, candidate, interviewee
- referralsreferral code, referral link, referral bonus, referral program, referral fee