catalog sales
Booklet-driven commerce income
Catalog sales refers to retail conducted through printed or digital catalogs rather than physical stores.
Customers browse product listings, then order by mail, phone, or online.
The model dominated remote shopping before e-commerce: Sears built an empire on catalog sales.
Now often called direct-to-consumer or mail-order retail.
- 1-800 numberFree-to-caller phone line
- direct mailTargeted postal advertising
- digital catalogsElectronic product listings
- dog-earedCorners folded from use
- apparelClothing collectively
direct marketing · mail order · targeted advertising · inventory management · toll-free · subscription services · limited time offer · books · wishbook · circling · glossy · furniture · electronics · collectibles · customer service · free shipping · items · upselling
- 20th century commercetrade, corporations, e-commerce, mass production, marketing
- door-to-door salescanvassing, soliciting, solicitation, door knocking, direct selling
- mail ordercatalogs, order form, shipping, delivery, packages
- retail channelsretail stores, e-commerce, wholesale, franchises, kiosks
- selling methodsauction, e-commerce, wholesale, clearance, flash sale
- art marketauction, art prints, art dealer, limited editions, art sale