Snapchatters

Ephemeral photo senders

Snapchatters are users of Snapchat, the social media app known for disappearing photos and videos.

The term appears in the app itself and in marketing contexts: Snapchatters send over 4 billion snaps daily.

It functions like "users" or "subscribers" but with brand-specific flair.

platform

streaks

Long thin marks

memories · lenses · filters · face swap · disappearing messages · screen recording · best friends · ghost mode · camera roll

content

selfies

Self-taken photographs

captions · doodles · time stamps · locations · music · GIFs · memories · highlights · behind-the-scenes

culture

streaks

Long thin marks

block · unfriend

communication

messaging

Sending written digital communications

video calls · voice notes · reactions · screenshots · typing indicator · read receipts · opened · delivered · pending · unanswered

demographics

teens

Ages thirteen through nineteen

young adults · digital natives · teenagers · high schoolers · college kids · twentysomethings

Opposites
content permanence philosophy

Snapchattersarchivists

Keepers of historical documents

bloggers · scrapbookers

platform identity

SnapchattersFacebookers

Social media users

Redditors

communication style

Snapchattersemailers

Digital message senders

bloggers · essayists · podcasters

Family

Snapchat, snap, snaps, snapped, snapping, snapper, snappers, snappy, chat

Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Concrete · Everyday, not technical · Rated G