unskippable

Cannot fast-forward

Unskippable describes content that cannot be bypassed or fast-forwarded through.

The word appears most often for online video advertisements that force viewers to watch before proceeding: I had to sit through a thirty-second unskippable ad.

Video game cutscenes and tutorial sequences are also commonly labeled unskippable when players cannot advance past them.

mandatory

compulsory

Required, not optional

non-negotiable · prerequisite · binding · prescribed · statutory · forced · unavoidable · ineluctable · non-optional · locked

persistent

relentless

Continuing without pause

constant · recurring · repeated · perpetual · ubiquitous · pervasive · ever-present · incessant · unending · looping

advertising

commercial

Paid broadcast promotion

promotion · ad · marketing · campaign · trailer · teaser · interstitial · bumper · monetization · YouTube

annoying

irritating

Causing mild frustration

infuriating · obnoxious · grating · jarring · disruptive · unwanted · interruptive · imposition · nuisance · time-wasting

Opposites
ability to bypass or omit

unskippableskippable

Able to be omitted

bypassable · optional · dismissable · closeable · skipped

optionality/requirement

unskippableoptional

Not mandatory

elective · voluntary · discretionary · choosable · take-it-or-leave-it

user control/agency

unskippableskippable

Able to be omitted

voluntary · on-demand · elective · discretionary · opt-in

Phrases
Family

skip, skipping, skips, skipped, skipper, skippers, skipjack, skippable

Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Negative · Everyday, not technical · Rated G