promotional art
Advertising imagery materials
Promotional art is visual material created to advertise or market something—a film, video game, album, or event.
It includes posters, banners, cover art, and digital graphics designed to generate interest and convey tone or style: The promotional art for the new Marvel movie dropped yesterday.
Distinguished from the finished work itself, promotional art often exaggerates or idealizes to attract attention.
- poster designCreating visual advertisements
- movie postersPrinted film advertisements
- album coversVisual packaging for recordings
- promo shotsAdvertising photography samples
- logo designCreating identifying symbols
print ads · concert posters · banner ads · splash page · event programs · book covers · box art · advertising campaigns · packaging design · limited edition prints · press kits · media kit
- beauty adsperfume ads, magazine ads
- digital artdigital art, render, 3D modeling, digital illustration, graphic design
- character artcharacter design, character sheet, concept art, reference sheet, turnaround
- commercial artmagazine ads, brand imagery, food photography, beauty ads, travel posters
- Theater Postersplaybills, Broadway posters, logo design
- animation artcels, background art, backgrounds, concept art, storyboards
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